Jim Camp coined the terms payside and nonpayside.

Payside work is work that moves sales forward.

Nonpayside is everything else.

All the administrative elements of running a business are nonpayside.

Apply your favorite productivity hack to knock those off the list.

Maybe surprisingly, unstructured lunches and coffee dates are also nonpayside.

Enjoy, but don’t confuse them with actual selling.

May your day be full of payside.